Tim Cakir, CEO of Task Drive, discusses the use of generative AI for personalization in marketing campaigns. He explains how generative AI can be used on both manual and automated levels to personalize messages and content. Tim also shares insights on using the OpenAI platform and connecting APIs with ChatGPT. He emphasizes the importance of accuracy and avoiding errors in AI-powered personalization. Tim introduces Task Drive, a company that offers AI-powered human virtual assistants to help businesses automate tasks and achieve their goals.
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