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May 3, 2024 31 mins
This episode marks the final installment of the 'TRENZ Unpacked' series on The Tourism Chat Show, where host Michelle dives deep into the anticipated TRENZ event in Wellington, featuring an exclusive interview with Rebecca Ingram, Chief Executive of Tourism Industry Aotearoa.   They discuss the event's focus on maximizing business-to-business (B2B) connections, the sustainable funding crisis facing Regional Tourism Organizations (RTOs), advocacy issues, and practical tips for attendees. The TRENZ event highlights include implementing feedback for enhanced B2B interactions, streamlined processes for a better experience, and measures to showcase Wellington's unique offerings.   The discussion also addresses the importance of sustainable tourism funding, engaging with local councils, and the broader vision for New Zealand's tourism industry. Listener engagement is encouraged, with a promise of unique networking opportunities and a vibrant close to the event.   00:00 Opening Remarks and Feedback on TRENZ Event 00:50 Welcome to the Final Episode of TRENZ Unpacked 01:25 Industry Challenges and Advocacy Efforts 03:58 Excitement and Preparations for TRENZ in Wellington 06:03 Innovations and Expectations for the Upcoming TRENZ Event 13:46 Sustainable Tourism and Event Design at TRENZ 17:18 Advice for Making the Most Out of TRENZ 22:12 Addressing Sustainable Tourism Funding and Advocacy Projects 29:49 Closing Thoughts and Anticipation for TRENZ   This episode is brought to you with the support of Tourism Industry Aotearoa and the TRENZ Events team.  _______________

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This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰

Today's Guest:

Rebecca Ingram - https://www.linkedin.com/in/rebecca-ingram-8450208

TRENZ - https://www.trenz.co.nz

TIA - https://www.tia.org.nz/ 

Resources and Links to connect with us:

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