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September 14, 2023 36 mins
In the online world of marketing, Fall's NOT pumpkin spice latte season, my friend. It's LAUNCH season, a time to share your audience-building event, course promotion, or master class to help fill a program. Now, if during your promotional events you've ever experienced feeling... A sense of "getting lost" in the online pitch-fest A desire to do things differently, because our audiences are more savvy & you want to change things up... You're gonna want to listen to my conversation with a favorite online colleague of mine, Dr. Natalie Masson. Natalie's began with an online business to help women deal with the stress of coping with fertility struggles She built an online challenge model to build her audience so she can help more women... Over the many many mannnnnyyyyyy times she's run her challenges, she's tweaked her approach. And you're gonna learn from her today! Her methods to create content for your own challenge events will help you avoid that "I'm constantly pitching" feeling during YOUR promotional events challenge traditional approaches with her game-changing strategy of "permission giving." learn how to attract & sell to your audience authentically without exhausting yourself. You'll also learn how even introverted entrepreneurs can shine in this rinse-and-repeat challenges workshop format! Take away some key strategies that Natalie uses to achieve high participant engagement and retention in her challenges... While providing incredible transformation for them in a short time. BONUS - Natalie talks about how she effectively utilizes audience comments and social proof to promote her programs! If you're looking for a refreshingly authentic approach to build a genuine connection with your audience... without constant pitching during promotional events... or having a huge team to help you... Then listen to Episode 218 with Dr. Natalie Masson, who's a breath of fresh air in the marketing world! Find everything Natalie teaches to do this yourself at https://transformational-online-creators.teachable.com/p/rinse-and-repeat-challenges-workshop Learn more about your ad choices. Visit megaphone.fm/adchoices
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