Business Mastery Podcast
Business is dynamic. And everything affects you and your business. Fight with your mother-in-law? Mindset struggle? Market Changes? YUP. So, we're going to talk about it all. No topic is off limits. The goal for every episode is to offer a new and different perspective or provide actionable strategies you can implement now. On the topics you need, to help you run the small business you love, more successfully. To master your own business and to master yourself as its leader and decision maker. Every Wednesday Dawn K. Kennedy, an attorney, author, mentor and the CEO of Convoy Road Coffee Roasters, releases a new episode for your middle of the week dose of ideas and inspiration. In 45 minutes or less. Small bites, expert guests, big impacts. Whether you are a new or seasoned entrepreneur, this show is about all the things around making a bigger impact with your pursuit and growing into your entrepreneurial vision.
Episodes
Dawn talks with financial planner Brian Thompson of Brian Thompson Financial about founders staying in control of their businesses without fusing their identity to the company. Brian explains that businesses can start “driving the ship” on their own momentum, so leaders should build with intention by clarifying mission, vision, and values—both personally and for the business—and repeatedly te...
Dawn talks with Graham Skidmore about keeping humanity at the center of business amid rapid AI adoption. Graham argues AI should augment human agency like a calculator, not replace people, and warns that capitalism’s push for efficiency can overlook effectiveness, empathy, and stewardship. They discuss how one-size-fits-all systems in education and workplaces stifle human potential by forcing people into a &ld...
Dawn talks with Carolyn Haeler, CEO and founder of Mightylicious, a gluten-free cookie company, about using crowdfunding as a nontraditional way to finance growth in CPG. Carolyn shares how she bootstrapped early production, landed Whole Foods quickly, used personal credit lines to manage early cash flow, then secured TD Bank loans as purchase orders grew and co-manufacturing introduced net-30 payment gaps. She expl...
Dawn talks with strategic planning coach Marc L. Daniels about why annual planning no longer works for small and medium businesses in a fast-changing economy and technology landscape. Mark shares his background in building and selling businesses and argues that plans fail without disciplined execution. He contrasts spreadsheet forecasts and overly thick binders with a focused quarterly plan built around four element...
Dawn talks with Ricky Ho, founder of San Francisco AI startup SourceReady, which helps retailers, brands, and importers automate product sourcing from idea to factory by identifying suppliers globally (including some in the US), calculating tariffs, and even negotiating with factories using AI trained on millions of factory records, supplier disclosures, shipment records, and customs data. Ricky explains that most s...
Dawn Kennedy talks with Jenna Nelson, founder of HerAIgency, about adopting AI in business in a supportive, non-threatening way, especially for female founders and women-led companies. Jenna outlines practical AI use cases in marketing, operations, data analytics, and market research, emphasizing that results depend on the quality of inputs (“slop in, slop out”) and that AI must be trained with a robust ...
Dawn talks with Curt Moore, founder of Moat Title Security (headquartered in Oklahoma City and operating in nine states), about what businesses must consider when expanding into new states, especially in regulated industries like real estate and public document recording. Kurt explains the need to register as a foreign entity with each state’s Secretary of State (with varying fees and annual requirements), mai...
Dawn welcomes back Stacy Brown-Randall (previously featured in 2022 on “Generating Referrals Without Asking”) to discuss her updated work on referrals, including her second book, The Referable Client Experience. Stacy explains that referrals exist within a business “ecosystem” and outlines three foundational referral plans: generating more referrals from people who already refer you (covered ...
Dawn Kennedy talks with Holly Hoffman (“the sales tax lady”), founder of Sales Tax Advisory Network, who serves businesses of any size and industry with sales and use tax training and guidance. Hoffman explains the difference between sales tax (seller’s liability) and use tax (purchaser’s liability) and notes audits often focus more on untaxed or undocumented purchases than on sales. They dis...
Dawn talks with financial architect Linda Hunt about “financial architecture” and why a P&L alone can hide what’s really happening in a growing business. Linda explains that many companies operate with disconnected financial pieces and misaligned workflows, causing inaccurate revenue, inventory, and cost of goods data—especially when industry-specific systems integrate poorly with account...
Dawn talks with Leisa Reid, founder of GetSpeakingGigsNow.com and the author of Get Speaking Gigs Now. Dawn and Leisa talk about how you can use speaking engagements to enhance the credibility of your business. Lisa explains that “speaking” isn’t only keynotes; it can include facilitation, workshops, and even Facebook Lives, and she shares early steps for local businesses such as leveraging c...
Dawn talks with George Csahiouni. With over 23 years of experience in sales to the fintech industry, with a specialized focus on payment processing, and as a sales expert and chief revenue lead, George has been instrumental in driving sales and revenue growth for ISOs and various businesses. Dawn and George talk about payment processing costs and small-business financing
In this episode…
Who is George and...
Dawn talks with Mike Matalone, founder of the XP3 Talent System and author of “Hire, Train, Retain,” about creating a “people operating system” that improves hiring, onboarding/training, daily management, and retention so other business systems execute effectively. Mike argues many business problems presented as financial, marketing, or operations issues are often people issues in disguise, a...
Dawn talks with James M. Powell, an expert on the science of intuition, about tapping into our intuition and using it to make better business decisions.
In this episode…
Who is James M. Powell and whom does he serve? (00:57).
In everything we learn about running a business, why don’t we learn about tapping into our intuition in business school? (2...
Dawn Kennedy talks with George Bakalov, a cybersecurity professional and virtual CISO, and founder of Executive Solutions USA. They talk about small business “information security,” emphasizing that risk extends beyond phishing to protecting all business assets, reputation, and expanding attack surfaces across devices, cloud, and email. George explains common scenarios such as criminals hijacking domains...
Dawn Kennedy talks with Francie Jain, founder of Terawatt, a platform that connects employers with coaches for group coaching and training, to discuss psychological safety and its ROI through reduced turnover. Francie defines psychological safety using Dr. Amy Edmondson’s work as a group-level climate where people can speak up without fear of repercussions, enabling error reporting and process improvement; rep...
Dawn Kennedy talks with Jake Isham,a filmmaker-turned-brand strategist and creative director who helps founders and entrepreneurs turn their expertise into authority through powerful storytelling. They delve into the significance of personal branding, especially in today's low-trust environment. The discussion highlights the impact of social media posts on perceptions, the importance of consistency, and the id...
Dawn Kennedy talks with Cat Holt, Founder, CEO & Pres @ Coologee, Inc. They delve into the essential strategies for building a durable, sustainable brand. Cat Holt, shares her extensive experience in marketing, consulting, and branding, along with insights from her work with Progressive Insurance. They discuss the evolution of branding, the importance of customer retention, and the transition from awareness to t...
Dawn Kennedy talks with Adrienne Wilkerson, Co-Founder and CEO of Beacon Media + Marketing, to discuss the transition from being a business founder to taking on the CEO role. The conversation touches on the challenges of moving from a practitioner to a leader, the importance of delegation, the evolution of company culture, and the necessity of trust and communication in building a sustainable business. The episode e...
Dawn Kennedy talks with Kevon Saber, a partner and transition architect at Legacy Outcomes, to discuss the intricacies of selling a business. They delve into the importance of succession planning, the differences between mergers, acquisitions, and outright sales, and the critical red flags to watch for. Kevon shares his experience selling two mobile software companies and the lessons learned from those sales. The co...
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